About J.I.V.E. Juice
JIVE Juice isn’t just another drink on the shelf — it’s a movement in a bottle. Founded by health coach Tamala Austin, JIVE made history as the first Black-owned juice brand carried by Whole Foods, and now partners with H-E-B to bring real, cold-pressed nutrition to families across Texas.
Recognized by Governor Greg Abbott for her impact as a female entrepreneur, Tamala’s mission is simple: make wellness accessible, delicious, and deeply rooted in community.